The mural in Axelent's sports hall was so large in both scope and economic dimensions that it could allocate 25% of the revenues to the ongoing charity project in Cambodia.
Together with the Green Leaf Foundation charity organisation the revenues from Axelent’s wall mural were invested in a water well for the small villages surrounding Siem Reap.
The mission together with Green Leaf Foundation has been to create a self-sustaining source of income for the villagers. The outcome of all this is ‘See their smile’, a video service where the donor not only gets pictures from the project, but also a video of the work and how their donation has improved the quality of life for the villagers.
It's the people themselves who do the filming and editing, which generates local jobs. Axelent was the test pilot for the project.